web analytics

Web Analytics: A Crucial Part of Your Marketing

Web analytics is the process of analyzing the behavior of your website’s visitors. Why is it so important?

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customer experience

What is customer experience and why you should focus on it when designing digital products?

It’s not that long ago since the widely used phrase user experience (UX) was such a buzzword in the online world. Nowadays, this term is often just a slice of a bigger cake – customer experience.

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kontextualny marketing

Contextual Marketing: How to Create the Right Strategy?

Visitors come to your website with various needs and requirements. How can you customize and tailor your content to a specific visitor?

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vltava run 2019 touch4it

How was the Vltava Run 2019?

As a 12-members team we participated in the Vltava Run 2019 - 360km long relay race along Vltava river starting at Šumava. How was it?

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umela inteligencia

Why is artificial intelligence becoming more and more important?

The concept of “artificial intelligence” is a highly discussed and “hot” topic right now in the field of technology. We're pretty sure you’ve already stumbled upon it. But do you actually know what artificial intelligence is, how it works and where it is heading?

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testing

End-to-End testing with Puppeteer and Jest

Jest and Puppeteer are very popular Javascript frameworks used for End-to-End testing. What is it and what are the other known types of testing?

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checkbot chatbot

Is it a conspiracy? Ask the chatbot

In the world of information it’s hard to distinguish between what is true and what is not. A bunch of sources provide different point of view on the situation and it can be really confusing.

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aplikacia smopaj

School assignments in a mobile application for students

Why should students fill out their answers and conclusions still on the paper while there are smartphones everywhere?

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marketingove technologie

4 Marketing Technologies Every Company Must Know

Research shows that only 22% of B2B companies implement and use marketing technologies in their business. What technologies are the most important?

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vianocna party touch4it

What happened at our office Christmas party?

The last month of the year has arrived and with it our Christmas party, too. What gifts did we receive and how was the celebration?

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silvester

How do we celebrate the New Year?

It's not New Year's in Slovakia without a bottle of Champagne and Slovak Cabbage Soup (or "Kapustnica" as it is called). How do you spend New Year's Eve?

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Vianoce

Touch4IT reveals: What do we traditionally do at Christmas?

Christmas is coming! After a while, we will be sitting in front of Christmas tree, listening Christmas carols, eating cakes and opening presents. Are you looking forward to that? 

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vianočné darčeky Touch4IT

Inspiration from Touch4IT: Christmas presents for family

Christmas is coming, so we've done a small survey at Touch4IT to find out what kind of gifts we usually buy to our beloved ones.

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websites

How do we create websites?

Website is the first impression based on which users create their opinion about your company. How do we approach the creation of the website?

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aplikácií

Mobile App Development Trends in 2018

The year 2018 has already started, so we can introduce what trends are the most exciting and important to keep an eye on in 2018. 

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