Nowadays, one can no longer expect that just by creating web or mobile application an automatic revenue stream will open by itself. It is necessary to design and launch online campaigns that are focused on the target group and that attract the right customer type. It is not a problem if you yourself do not have experience in this - simply contact us and our marketing gurus will design a campaign that is guaranteed to bring success.
Google AdWords in particular is a popular online tool for the creation of online campaigns that can influence your potential customers at the moment of purchase. It is a great way to boost your business, increase product and service sales, drive up web traffic to your site and to share awareness of your company. Google AdWords allows the focus of advertising to chosen locations, monitoring of customer patterns on the web and provides a complex analysis of gathered data.
What is PPC advertising?
PPC (pay-per-click) is a special type of online advertising, offered by Google AdWords, where the advertiser is only billed when visitors click on the given ad. The whole process of creating a successful PPC advertisement includes research and choice of the right keywords and their organization into an effective marketing campaign. If you would like to give this model of PPC advertising a try, contact us and our marketing specialists will be happy to set it up for you.
Banner advertising normally comes in the shape of rectangular graphic displays situated on the sides of a web site and generally it contains an image and text. The banner serves as a promo for the company and its products or services with the aim of leading visitors to the advertiser's website by clicking on it. Banner advertising is usually placed on web pages with high visitor rates and it is a great tool for building customer awareness of the given company.