Facebook Marketplace

Have you tried Facebook Marketplace yet?

Facebook first announced a new Marketplace in October of 2016 which is "a great place to discover, buy & sell items with people in your community". Today, this feature is constantly improving and available almost on all world markets. Have you already tried it? 

 

Discover & buy & sell

When you click the button "Marketplace", it opens photos of items that people near you have listed for sale. If you want to find something specific, search at the top and filter your results by location, category or price. When you find something interesting, tap on the image to see more details such as product description, the name & profile photo of the seller and their general location. 
 

facebook marketplace screen
                                                                                    Source: Facebook.

 

Why you should use Facebook Marketplace? 
 

  • It is easy to create listings on your mobile phone. 

  • You can very easily verify the seller. 

  • You can attract potential buyers who are nearby.  

  • You don't have to give out your phone number or email address (messaging by way of Messenger). 

  • Easy & intuitive control.  

 

Facebook Marketplace gif
                                                               Author: Tyler Gross | Source: Dribbble.com.

 

Paid Ads through Marketplace? Now it is possible. 

Up until February 2018, Marketplace was without the possibility of paid ads, but that is now changing. Advertisers can place their ads into Marketplace when users are viewing it from the mobile app (no desktop yet). You set this campaign directly through FB business Manager when selecting the ad target.  
 

Facebook Marketplace mobile phone
                                                                                  Source: Facebook.com.